Samsung Electronics rolls out new 3D TV models

SEOUL, May 19 – Samsung Electronics Co., the world’s largest maker of flat-screen TVs, said Wednesday that it has launched two new liquid-crystal display (LCD) TVs which support 3D technology.

The announcement comes as the company aims to get a head start in the burgeoning market by offering a variety of 3D TV choices for consumers. The new 3D-enabled LCD TV allows viewers to adjust the degree of three dimensionality in order to prevent eye strains, which has been a key concern for 3D TV viewing, the company said.

The new TVs allow viewers to convert flat two dimensional images into 3D, giving an illusion of depth, as well as play 3D content. The 46- and 55-inch wide models are priced at 2.9 million won (US$2,490) and 4.9 million won each, Samsung said.

The company already offers 50- and 63-inch LCD TVs with 3D technology and has 3D TV models based on light-emitting diode (LED) and plasma display panel (PDP) as well.

Samsung added that it agreed to team up with Korean Broadcasting System to use track competition scenes in its 3D TV marketing campaign. Jamaica’s Usain Bolt, the world’s fastest sprinter, is scheduled to make his season debut in the Pre-Championship in Daegu, which can be viewed in 3D through Samsung’s TV, the company said.

Source: Yonhap News Agency

Xbox 360 3D gaming a reality with LG partnership

The image above is unmistakable: 3D gaming on an Xbox 360 with the help of an LG 3D television. From the looks of the Korean press release, LG and Microsoft have entered into a memorandum of understanding to jointly market LG’s new 3D televisions along side 3D-capable Xbox 360 games in South Korea, then later expand the partnership throughout the Asia Pacific region. If we’re reading this correctly then it appears set to begin by bundling Xbox 360 3D games with LG 55/47LX9500 LED televisions sometime at the end of June. In other words, we’re not seeing anything specific claiming new Xbox 360 hardware, just like we’ve seen on the PS3.

Update: Here’s a statement direct from Microsoft US on the partnership and the future of 3D Xbox 360 gaming: 3D games are available today on Xbox 360 and will continue to evolve.  Today, you can buy a 3DTV and wear glasses to play games like Avatar and “Batman: Arkham Asylum.” The promotional partnership with LG announced in South Korea today is specific to the South Korean market, but is further evidence that as 3D adoption grows, Xbox 360 will support 3D games and entertainment.

Source: engadget

SVT is broadcasting 3D live TV

SVT is the first channel in Sweden to brodcast live 3D TV. EON Development was one of the companies that were invited to watch Sweden’s first 3D live broadcast. We were given a lecture by Rune Kullander from Rezq, about stereoscopic 3D, theories, background and the future of 3D broadcasting. For the grand finale we were to watch Sweden’s first live broadcast in 3D. To explore the technique, SVT was broadcasting the entertainment show Doobidoo hosted by Lasse Kronér, a well known entertainer in Sweden.

3D StereoRig P.S Technik